China's 2014 Printing, Reproduction and Distribution Supervision: Full-Year Surveys, Two Campaigns, Three Priorities and Four Combinations

The State Administration of Press, Publication, Radio, Film and Television recently issued the Notice on Doing a Good Job in the Supervision of Printing, Reproduction and Distribution in 2014 (Xin Guang Fa Chu [2014] No. 17), setting out an overall plan for that year's oversight of printing, reproduction and distribution. The notice aims to promote orderly development of the printing market through more standardized government supervision.

Under the notice, local authorities are required to strengthen routine supervision and complete a full survey during the year of all publication printing enterprises, read-only optical disc reproduction enterprises and publication wholesale markets in their jurisdictions. Special inspection campaigns are also to be carried out around the National Two Sessions and National Day.

The notice specifies that routine supervision must implement one system. Localities should follow the principle of 'whoever issues the license supervises, whoever approves is responsible,' build and improve a supervision implementation framework characterized by vertical connectivity, horizontal coordination and joint management, and use the reporting and evaluation system for administrative law enforcement in printing and reproduction to strengthen routine checks on printing, reproduction and distribution enterprises and lock in supervisory responsibilities.

The notice calls for two campaigns at key time points. To ensure stability in the printing, reproduction and distribution market during the National Two Sessions and National Day, local authorities should organize special inspections in late February and late September respectively, concentrating resources on intensive front-line checks.

The notice highlights three inspection priorities. First, for printing enterprises, inspections should focus on the printing of political and economic publications and other major-topic publications, children's publications, and especially publications involving ethnic and religious matters. Second, for optical disc reproduction enterprises, the focus should be on source identification codes (SID codes) etched on disc molds and the submission of sample discs. Third, for distribution enterprises, checks should target online bookstores, online publication trading platforms, and sales of children's publications, primary and secondary school teaching aids, and political and economic publications and other major-topic publications.

The notice also requires four combinations in fulfilling responsibilities: combining with the Party's mass line education and practice activities to change work style; combining with quantitative indicators to refine supervision tasks; combining with online platforms to innovate management methods; and combining with education and training to improve personnel quality. Localities should accelerate construction of the online filing system for printing and reproduction entrustment letters; Beijing and Hebei must complete interconnection of their online platforms this year, while the Yangtze River Delta region should strive for progress in the second half of this year.

It is reported that the Administration's Printing and Distribution Department, together with relevant departments, is currently organizing inspection teams to conduct special inspections and supervision in key regions, in line with the unified arrangements of the National Office against Pornographic and Illegal Publications.

——This article is reprinted from China Packaging Network (pack.cn). Original link: http://news.pack.cn/show-361818.html