2021 GBA International Printing and Packaging Industry Expo to Open in Shenzhen May 13-15

Guangzhou Ruihong Exhibition Service Co., Ltd. is set to host the 2021 Guangdong-Hong Kong-Macao Greater Bay Area (Shenzhen) International Printing and Packaging Industry Exhibition from May 13 to 15, 2021, at the Shenzhen International Convention and Exhibition Center, with strong backing from industry associations. Moving into its 2.0 phase, Shenzhen—the core city of the Greater Bay Area—is officially opening a new chapter for the GBA International Printing and Packaging Industry Exhibition, giving Shenzhen and the wider region a dedicated professional printing and packaging show.

Printing and Packaging Players Gather to Drive Industry Transformation and Upgrading

As one of China's national strategic development programs, the 9+2 world-class city cluster of the Guangdong-Hong Kong-Macao Greater Bay Area is building momentum. Shenzhen, at the heart of the GBA, is among the cities with the largest economic aggregate, the biggest increments, and the fastest growth. In recent years, the twin advantages of the Greater Bay Area and the Demonstration Area of Socialism with Chinese Characteristics have fueled an explosive surge in printing and packaging demand across the GBA, with Shenzhen at its center.

Robust Demand and Substantial Market Potential

Shenzhen's Industrial Cluster Advantage: More than 30 years of reform and opening up have helped Shenzhen develop a set of sizable industrial clusters with strong supporting capabilities and international competitiveness.

According to the 2019 China Top 100 Printing Enterprises rankings, 12 printing companies from the Pearl River Delta made the top 100, with the top two both based in Shenzhen. Shenzhen currently has more than 1,800 printing enterprises and 170,000 employees. Based on incomplete statistics, the city's printing industry total output value in 2019 approached RMB 130 billion, accounting for 18% of China's total printing industrial output, while imports and exports reached USD 8.6 billion. Shenzhen has become China's most important center for high-end, fine printing.

Latest Production Technologies and Equipment to Advance Industry Intelligence

The event will promote internationally advanced CTP computer-to-plate, CMS color management, JDF standardized workflows, and IP network communication technologies, steering the industry toward multi-color, high-speed, digital, and personalized printing. It also encourages the development of printing technologies and processes with independent intellectual property rights, broader adoption of clean and eco-friendly printing and packaging materials, stronger energy-saving and consumption-reduction capabilities, higher design standards for premium fine printing and packaging, scaled production, and greater competitiveness in the global printing market.

Multi-Channel Targeted Promotion to Maximize Exhibit and Visit Value

One-to-One Phone Invitations: Starting three months before the show, a professional buyer invitation team of more than 30 staff will make daily, one-to-one targeted invitations to professional visitors nationwide.

High-Frequency, Targeted SMS Invitations: The organizer's database contains a large pool of professional buyer data. Using a new SMS platform and scientific, systematic classification, the show will deliver effective, targeted SMS invitations to professional buyers across China.

Greater Investment in New Media: The exhibition will focus targeted promotion on platforms such as Douyin, Kuaishou, Toutiao, and WeChat official accounts to further expand its publicity reach.

Industry Media Collaboration: The show will work closely with relevant industry associations and media on all-round, multi-angle promotion before opening, while organizing professional buyer delegations to visit and source on site, thereby strengthening its influence.

Printing and Packaging Deep Processing Category: This covers printing equipment, labeling equipment, prepress equipment, postpress and packaging converting equipment, automated intelligent packaging equipment, print quality inspection, decoration technology, printing press assembly technology, labels and packaging materials, green packaging materials and products, paper and substrates, inks and coatings, services and software, supporting facilities, and infrastructure.

Printing and Packaging Equipment and Raw Materials: Folder gluers, bag-making machines, paper mounting machines, creasing machines, slotting machines, corner cutting machines, box stitching machines, strapping machines, stackers, and intelligent robotic equipment for laminating, glazing, hot stamping, die cutting, slitting, longitudinal cutting, and binding.

A New Global Exhibition Landmark Driving Industry Growth

Shenzhen International Convention and Exhibition Center is located in the Exhibition New City area of Fuyong Subdistrict, Bao'an District, Shenzhen. It sits at the top of the Guangdong-Hong Kong-Macao Greater Bay Area, at the center of the Pearl River Delta and the Guangdong Pilot Free Trade Zone, at the intersection of the Guangzhou-Shenzhen-Hong Kong core development corridor and the east-west development corridor, and where the Guangzhou-Foshan-Zhaoqing, Shenzhen-Dongguan-Huizhou, and Zhuhai-Zhongshan-Jiangmen city circles meet. It is one of the three main buildings in the Shenzhen Municipal Party Committee and Municipal Government's 'two centers and one hall' plan for Shenzhen Airport New City. Designed with exhibitions as the core driver and strategic node, it links regional transport hubs such as the airport and rail to develop exhibition commerce, innovative R&D, international logistics, and airport-economy-related business formats and industrial clusters, leading the development of Airport New City. With a total area of 500,000 square meters, it is currently the world's largest international exhibition venue.

Since opening at the end of 2019, the 500,000-square-meter Shenzhen International Convention and Exhibition Center has been able to host five mega exhibitions simultaneously, attracting major trade shows and conferences from various industries to Shenzhen. The printing and packaging sector is no exception: the 2021 Guangdong-Hong Kong-Macao Greater Bay Area (Shenzhen) International Packaging and Printing Industry Exhibition has emerged in response, officially launching a Greater Bay Area international printing and packaging era centered on Shenzhen. See you at the Shenzhen International Convention and Exhibition Center on May 13-15, 2021. For more information, visit: www.app-shenzhenexpo.com.

Source: China Packaging Network (pack.cn); original link: http://news.pack.cn/show-357519.html