RMB 1.67 Million in Two Hours: Yadu Appreciation Event Digital Group Buying Breaks Yunyin Single-Plant Online Record
On July 13, 2021, Yunyin Technology and Yadu Packaging co-hosted the 'United Strength · Win-Win | Yadu Packaging Strategic Service Upgrade Customer Appreciation Meeting' at Xiaogan Yadu. The digital group buying session, arranged as the event finale, attracted strong interest from carton plant representatives on site. In only two hours, it generated RMB 1.67 million in corrugated board procurement transactions, once again breaking Yunyin's online record for a single plant.
With both Yunyin Jühaodan and Xiangyitong digital systems working together, Xiaogan Yadu Packaging's strengths as a leading regional packaging manufacturer were fully demonstrated. The immediate success of the digital group buying effort not only reflects carton plants' recognition of Yadu Packaging, but also marks a milestone in Yadu Packaging's commitment to specialized corrugated board development.
What made this meeting stand out?
Let's take a closer look at the highlights of the event.
The gathering brought together authoritative industry figures and business elites. Under the guidance of Yunyin and Yadu, guests discussed how companies can achieve sustained growth in the post-pandemic era—an issue that drew widespread attention.
The event had two main sections: the Xiaogan Yadu Strategic Service Upgrade Launch and the Customer Appreciation Dinner.
The meeting opened with a welcome address by Mr. Pang Fuqi, Director of Yadu Group's Xiaogan Base (General Manager Pang). After welcoming and thanking the guests on behalf of Yadu Packaging, he centered his remarks on the theme 'United Strength, Win-Win' and expressed the hope that the entire industry would pool wisdom, commitment and resources to uncover new opportunities for industrial development.
General Manager Pang then made the formal announcement: Yadu Packaging launched the Jühaodan digital marketing management tool, began its strategic service upgrade, and entered a new digital era.
As a leading packaging manufacturer in Hubei, Yadu operates advanced, large-scale packaging and printing equipment and has management and technical teams with more than 20 years of packaging expertise.
Wuhan Yadu has been rated among the 'Top 100 Chinese Printing Enterprises' and awarded the 'Famous Trademark of Hubei Province'; Yadu has also been recognized as a 'Wuhan Contract-Abiding and Credit-Worthy Enterprise' for seven consecutive years.
Since Yunyin and Yadu signed their strategic cooperation on May 24, 2021, the two sides have worked closely and completed full deployment of the 'Yunyin Jühaodan' digital marketing system in just over one month, quickly achieving notable results. This collaboration not only shows that Yunyin's SaaS products have won Yadu's full recognition, but the strong alliance also serves as an outstanding example of internet-integrated development in the packaging industry.
Mr. Yang Shunan, Deputy General Manager of Yadu Group (General Manager Yang), then took the stage. He explained Xiaogan Yadu's operating philosophy and future plans in depth, noting that Yadu will stay firmly on the specialized corrugated board path, integrate all group resources for sharing with third-tier plants, and uphold the principle of not taking customers away from third-tier plants.
General Manager Yang added that Yadu will join customers in building a secure and trustworthy supply chain and will fully support third-tier plants in growing stronger. The launch of the Jühaodan online marketing service platform is a key step in Yadu's digital service upgrade.
To serve third-tier plants more effectively and build a complete digital paperboard ecosystem, the event also introduced a digital management tool designed specifically for them: the Xiangyitong upgraded VIP version.
Xiangyitong was jointly developed by Tencent and Yunyin. It addresses common carton plant challenges through automatic order entry, shipping mark proofreading, standardized delivery notes and intelligent reconciliation, helping carton plants enter the digital era.
Mr. Zhang Junlei of Yunyin, who leads implementation of the Yunyin-Yadu strategic cooperation, spoke about the 'Yunyin Jühaodan' digital marketing system. As one of the most important products in Yunyin's SaaS platform service system, it helps packaging enterprises move to the cloud and onto the platform at the lowest possible cost, while strengthening their customer service and response capabilities.
The event then moved to its finale: the highly anticipated digital paperboard purchasing session. With enthusiastic participation from third-tier plant representatives, RMB 1.67 million in paperboard purchases were completed in just two hours. Xiaogan Yadu's total sales for the day reached close to RMB 3 million.
With Yunyin Jühaodan and Xiangyitong providing a dual digital boost, Yadu Packaging's customer engagement efficiency is expected to improve further, demonstrating strong capacity for handling dense order volumes and benefiting more customers.
After the active ordering session, the meeting neared its close. Mr. Li Dongliang, General Manager of Yadu Group (General Manager Li), gave a toast, and the event continued into the dinner. Guests and hosts enjoyed the evening together, writing an innovative new chapter for Yadu Packaging; amid today's global challenges, win-win cooperation remains the enduring theme for the entire industry.
Original information from China Packaging Network (pack.cn); original link: http://news.pack.cn/show-377821.html
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